Business EconomyPosted at: Nov 13 2026 11:05PM


Dettol launches foaming version of Original handwash across India

Hyderabad, Nov 13 (UNI) Reckitt-owned Dettol on Friday launched its Original Foaming Handwash across India, introducing its popular Original variant in a foaming format aimed at improving hand hygiene and providing better germ protection.
The new product has been developed to address inadequate handwashing, particularly among children, who often do not rub their hands sufficiently to ensure complete coverage during washing, the company said in a release.
The company claimed that the foaming handwash spreads across every corner of the hand and offers 10 times better germ protection compared to ordinary liquid handwash.
Guntas Mudgal, Regional Marketing Director – Health, South Asia, Reckitt, said incomplete hand coverage during handwashing remained a key challenge despite increased awareness about hygiene practices.
The new format was aimed at making effective handwashing easier and more accessible for families, he said.
The company is promoting the product through a digital campaign involving influencers across India, with content being developed in seven regional languages to demonstrate its coverage and hygiene benefits.
The 250 ml pump pack of Dettol Original Foaming Handwash has been introduced at a special trial price of Rs 109.
The launch is being supported by an integrated promotional campaign across television, digital platforms and influencer networks, the company said.
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